Opening a fresh food franchise can be a great way to go into business for yourself. It’s no secret that many Americans are looking for healthier eating options and people are starting to put more thought into their health by eating well and staying active. Health-conscious Americans are becoming informed about what they’re eating and the quality of their food, and a menu with fresh food options like ours is a standout.¹
Invest in a Healthy Food Franchise
To cater to an increasingly health-conscious consumer base, many entrepreneurs are investing in Baja Fresh, a healthy food franchise opportunity. Baja Fresh is the best of two worlds: a fresh and healthier menu that doesn’t skimp on flavor. Our guests come to us knowing they are getting real food — not processed, not frozen, not dehydrated. While so many franchises rely on pre-made food arriving once a month in a freezer truck, Baja Fresh takes our promise of freshness seriously.
Since the beginning, we have set ourselves apart from other Mexican food restaurants that seem to focus on deep frying and smothering their menu items with cheese sauce. In stark contrast with our competitors, all Baja Fresh meals are made up of farm-fresh produce, slow-cooked beans, line-caught fish, and other tasty ingredients that never rely on the artificial to make up for quality. When you open a fresh food franchise with us, your guests will love knowing that whatever they choose to order from our menu of tasty items, they can trust it’s fresh, flavorful and high-quality.
Best of all, our guests are free to customize their orders to meet their unique nutritional needs. Whether they’re looking for low-calorie or gluten-free options, we prepare everything to order and are happy to help them craft the perfect dish.
A Lucrative Industry
People who are looking at nutrition labels are often shocked by what they see: a calorie-fest pizza, a preservative-packed burger, an ingredient list full of items they can’t pronounce. In response, the healthy food franchise industry is exploding with growth to meet the need for quality food that’s affordable and nutritious.
Investing in a franchise that specializes in the freshest food possible — one that goes as far as keeping freezers, can openers, and microwaves out of our stores — allows you to capitalize on this important trend in the restaurant industry. Baja Fresh represents a unique niche in the fast-casual restaurant space, and through our training and support we help our franchisees take full advantage of our opportunity.
1Griffin, R. Morgan. “Obesity Epidemic ‘Astronomical.’” WebMD. WebMD. Accessed December 26, 2019. https://www.webmd.com/diet/obesity/features/obesity-epidemic-astronomical#1.