As just about every business owner knows, opening a new business can come with a host of challenges. Entrepreneurs who go it alone are left to their own knowledge and resources in order to develop a business model, identify the most effective policies and procedures, establish relationships with vendors, and more. If you’re thinking of getting into the restaurant business, don’t go it alone – open a healthy fast food franchise with Baja Fresh!
We’ve developed a wide array of support resources for our franchisees to take advantage of, simplifying the process of starting and opening a new restaurant. Below is more information on a few of the key supports we offer every Baja Fresh franchisee.
Purchasing Assistance and Strong Vendor Relationships
As you can tell from reviewing our website, high-quality ingredients are the most important part of a Baja Fresh healthy fast food franchise. It can be difficult for independent business owners to secure the vendor relationships that ensure access to the high-quality ingredients they need to run their restaurant. Baja Fresh takes the guesswork out of the equation. We’ve been in business since 1990, and we’ve established relationships with vendors that give our franchisees great prices on line-caught fish and farm-fresh meats and vegetables. When you partner with us, you won’t need to worry about bargain hunting or seeking out the best vendors – we’ve already done all that for you!
Every entrepreneur knows that highly-effective marketing is crucial when it comes to promoting a new restaurant. It’s important to spread the word about your new Baja Fresh restaurant to the potential customers in your area. However, it can be challenging for independent business owners to create and deploy marketing campaigns. They need to work with many third-parties, costing lots of time and money.
Baja Fresh has established relationships with a number of key players in the marketing business. With nearly 30 years of experience, we’ve also created a cache of marketing materials our franchisees can use across a wide range of channels. We’ll take some of the stress out of effectively marketing your business so you can focus on daily operations and growth.
Great Brand Support
Baja Fresh has remained a leader among healthy fast food franchise brands because our customers love our menu and our dedication to quality. We strive to make it easy for our franchisees to keep the love coming by offering excellent brand support. We’re always researching new trends in healthy eating, fast casual, and Mexican food so that we can offer our customers the menu they crave. We’re always updating our menu to reflect these trends, and are always looking for new ways to help our franchisees manage their restaurants as efficiently as possible.
Along these lines, Baja Fresh takes our reputation seriously! We believe that our reputation as one of the best healthy fast food franchises around is a great asset to our franchisees. We’re always working to stay on top so that our franchisees will benefit from operating under our name brand.
We’re There for You
At Baja Fresh, we understand that our franchisees’ success is our success. That’s why we take our commitment to them seriously, and are available to provide guidance and answer questions once their store is open and beyond. While other franchise brands are sometimes hard for investors to get ahold of, we want to make ourselves and our team available to you whenever you need it so that you can run your business with confidence in every stage.
These are just a few of the ways Baja Fresh supports our franchisees. Contact us today to learn more about opening a healthy fast food franchise of your own!