These days, people love the convenience of grabbing a quick bite out whenever they want, but they don’t necessarily want to sacrifice nutrition to do so. At Baja Fresh, we know this. Our healthy food franchise allows consumers the ability to enjoy a quick-service meal without having to scan the menu for the healthiest menu option possible. Baja Fresh uses fresh, high-quality ingredients to bring dozens of healthier menu options to life, leaving customers feeling good about what they’ve just eaten. It’s what keeps them coming back for more and what allows our franchisees to separate themselves from the competition. Keep reading to find out more about the trend toward wholesome eating in the restaurant industry, and how Baja Fresh distinguishes itself as a healthy food franchise.
Grease is Out, Fresh is In
More and more consumers are saying no to greasy, overcooked fast-food, and yes to ingredients and quick-service meals that go hand-in-hand with healthy lifestyles. In short, people are paying more attention to the quality of their food, and at Baja Fresh, we’re proud to say our menus reflect that. Our food is always handmade, never processed, and always features farm-fresh, wholesome ingredients that our customers can feel good about eating. In fact, we’re so committed to this fresh food philosophy that our kitchens are not built with freezers, microwaves or can openers — nothing about our menu requires us to use them! That’s how wholesome and simple we like to keep things.
It’s no secret that too many Americans are overweight*, and many of them are trying to do something about that. They’re checking nutritional labels, counting calories, and making important changes to their lifestyles and diets. For many of these folks, the Baja Fresh menu can be a safe and more nutritious bet. They can eat out knowing they won’t be blowing their diets or putting something unhealthy in their mouths. We pride ourselves in offering a variety of lower-calorie and lower-carb options that will keep dieters on track and satisfied. Our lean meats and fresh vegetables are part of a long list of menu options that guests can choose from, and our commitment to quality means no matter what your goals are or what you choose to eat, you’ll taste the Baja Fresh difference!
A Complimentary Aesthetic
The movement toward healthy eating doesn’t just mean restaurant menus that are wholesome and transparent in its offerings. It also means an aesthetic that reiterates a commitment to high-quality eating that’s also tasty and convenient. At Baja Fresh, all our food is prepared on the spot and in open kitchens, so customers can see exactly what they’re getting and how it’s made. Our restaurants feature patios, welcoming light, and comfortable seating, so folks can relax and enjoy their meals on site, or take them home if they prefer. The mood and atmosphere of our locations play an important role in the way our customers feel about their food choices, and we make sure each and every one of our restaurants is beautiful, clean, and ready to serve!
Are you ready to learn more about the advantages of a healthy food franchise? Contact Baja Fresh today.
*“Adult Obesity in the United States” The State of Obesity/Better Policies for a Healthier America.